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    Make.Brussels

    A call for community projects to breathe new life into Brussels.

    The Downtown Districts


    Challenge

     


    In November 2015, a “lockdown” paralysed Brussels and its businesses for 5 days, following the Paris attacks. On 22 March, it was our capital’s turn to be shaken by terrorist attacks. The result: empty businesses, deserted by a clientèle still in shock. Against this gloomy backdrop, how can we give Brussels back its spark and breathe new life into these retail districts?
    Mellow Concept Store


    Mission

     


    Atrium.Brussels and its partners have embarked on a major project, which is counting on public participation. This project, first conceived during the lockdown, is more important that ever following the March attacks.
    The campaign, named Make.Brussels, encourages architects, designers, entrepreneurs, event organisers, web developers, chefs, painters, musicians and other creatives to devise and submit their ideas for Brussels.


    By doing so, the Agency hoped to inspire the rich creative and cultural community of Brussels to re-energise the city. All ideas were welcome, as long as they strengthened the identity of the ten districts of downtown Brussels.


    Outcome


    The Make.Brussels campaign involved four stages. First, participants had one month to hand in their plan (SUBMIT). Then, in May, the public was invited to vote for the project they liked best (VOTE). At the end of May, the 30 most popular projects had the chance to test their concept in a two day creative marathon, with guidance from the City of Brussels, MakeSense and the Atrium team (PROTOTYPE).


    At the end of the weekend, the panel chose ten winning projects, one per district, each of which was awarded €30,000. They now have until 31 December to make their idea a reality (MAKE). Discover the projects and follow their progress here!
    Arnaud Texier Directeur Général I Atrium.Brussels

    After the attacks, Brussels needed more than ever to dream, imagine, create. Therefore, as well as its original objectives, the launch of Make.Brussels has come to represent a genuine cry of resistance, a declaration of love for Brussels and a promise that, despite our uncertain future, we will never stop loving our city.

    Arnaud Texier
    CEO, Atrium.Brussels
    You too, make your neigbourhood shine!
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